Jen Zhu: Graphic Designer

Laemmle Theatres

Rebranding, Marketing Strategy

Crafting dynamic and static advertising customize for digital screens, posters and social media

Designing adaptable branding assets for storefronts, website, menu and packaging

Brand Identity, Marketing Strategy

Showcasing eco-conscious values through material choices and natural the texture in package

Crafting store interiors and signage that evoke a fun, inviting, and child-friendly atmosphere

Brand Identity, UI/UX Design

Reinterpreting personal memories with an interactive exhibition and a mobile app prototype

An immersive installation invites the visitor to use memory as a selection process

Packaging Design, Marketing Strategy

A new chocolate brand inspired by iconic mountains around the globe

The unique upward-opening mechanism symbolizes a mountain’s ascent

Book Design, Exhibition Strategy

Planning of exhibition works, the physical and emotional space of the installation

Design the layout of the book to ensure that it is visually consistent with the the exhibition

Brand Identity, Marketing Strategy

Establish Auras’ innovative and environmentally friendly brand image

Designing the packaging of the product ensures that the Auras are both attractive and easy to use